A selection of thoughts, observations and writings, taken from our day-to-day work and activities.

AgPRelude to launch in June

AgPRelude, our new programme for agtech entrepreneurs and start-ups, launches next month.

Specifically tailored to new entrants, early-stage and young companies who have secured their ‘big idea’ but now need to attract attention and build a brand, AgPRelude uses Agro Mavens’ agtech marketing knowledge and agricultural PR expertise to help young companies build marketing confidence and strategy.

The programme is simple. Companies select from a menu of stand-alone service modules, such as brandathons, story-building, press kits and media training, choosing just one or combining several.

There’s no costly retainer and no long-term commitment, giving companies freedom to develop and implement a marketing strategy over a timescale that suits them.

More information here.