{"id":516,"date":"2018-01-09T12:09:30","date_gmt":"2018-01-09T12:09:30","guid":{"rendered":"http:\/\/agromavens.com\/?page_id=516"},"modified":"2025-10-31T16:21:13","modified_gmt":"2025-10-31T16:21:13","slug":"international-agricultural-knowledge","status":"publish","type":"page","link":"https:\/\/agromavens.com\/index.php\/international-agricultural-knowledge\/","title":{"rendered":"International Agricultural Knowledge"},"content":{"rendered":"<div class=\"wpb-content-wrapper\" id=\"wpb-content-root\"><p>[vc_row][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h1><span style=\"color: #0057b8;\">International agricultural knowledge: satisfying the maven&#8217;s quest<\/span><\/h1>\n<h2><span style=\"color: #0057b8;\">We&#8217;re mavens. We&#8217;re curious. <\/span><\/h2>\n<p><span style=\"color: #0057b8;\">Our international agricultural knowledge stems from curiosity. Curious about agriculture, curious about research, curious about agricultural communications around the world. Understanding the difference in attitudes to agriculture between countries, and keeping up-to-date with innovations in international agriculture, agritech, agricultural communications and policy.<\/span><\/p>\n<p>Besides agriculture, our clients have something else in common.<\/p>\n<p><strong>They want to see their product or service gain traction in the marketplace.<\/strong><\/p>\n<p>Whether aimed at investors, early adopters or carrying mass appeal, any communications strategy relies on sharing important, engaging or valuable messages. Through these messages we alter our audiences&#8217; perceptions and even their behaviour.<\/p>\n<p>So by constantly adding to our international agricultural knowledge (and wider cultural understanding), we&#8217;re constantly refining these messages to ensure they resonate more strongly with our clients&#8217; target audiences.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-537 size-large\" src=\"http:\/\/agromavens.com\/wp-content\/uploads\/2018\/01\/IMG_7504_1300x288-1024x227.jpg\" alt=\"Agricultural knowledge in_Braila_Romania\" width=\"1024\" height=\"227\" srcset=\"https:\/\/agromavens.com\/wp-content\/uploads\/2018\/01\/IMG_7504_1300x288-1024x227.jpg 1024w, https:\/\/agromavens.com\/wp-content\/uploads\/2018\/01\/IMG_7504_1300x288-300x66.jpg 300w, https:\/\/agromavens.com\/wp-content\/uploads\/2018\/01\/IMG_7504_1300x288-768x170.jpg 768w, https:\/\/agromavens.com\/wp-content\/uploads\/2018\/01\/IMG_7504_1300x288-916x203.jpg 916w, https:\/\/agromavens.com\/wp-content\/uploads\/2018\/01\/IMG_7504_1300x288-590x131.jpg 590w, https:\/\/agromavens.com\/wp-content\/uploads\/2018\/01\/IMG_7504_1300x288-363x80.jpg 363w, https:\/\/agromavens.com\/wp-content\/uploads\/2018\/01\/IMG_7504_1300x288.jpg 1300w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>As mavens, we&#8217;re driven to develop a deep and powerful understanding of a subject. We want to know what&#8217;s going on in the world.<\/p>\n<p>Identify emerging trends, keep tabs on new developments, get familiar with technical breakthroughs.<\/p>\n<p>Get out there. Let&#8217;s meet the makers, the thinkers and the do-ers. Let&#8217;s hear it from them first-hand. Then we take those findings, those observations, those discoveries &#8211; those understandings &#8211; into our relationships with clients.<\/p>\n<blockquote><p><span style=\"color: #0057b8;\">&#8220;Content may be king &#8211; but its legitimacy is conferred by context.&#8221;<\/span><\/p><\/blockquote>\n<p>That&#8217;s how we help our clients see the bigger picture. It&#8217;s how we bring a more balanced view to a communications strategy. Content may be king but its legitimacy is conferred by context. How do farmers &#8211; our end-users &#8211; interact with other stakeholders in the receipt and exchange of knowledge? Understanding this can make the difference between a communications success and an outright failure.<\/p>\n<p>That&#8217;s why we maintain a steady schedule of visits, within the UK as well as overseas:<\/p>\n<ul>\n<li>on behalf of clients (either to represent them, to meet with potential distributors, or fact-finding trips)<\/li>\n<li>our work with the <a href=\"https:\/\/agromavens.com\/index.php\/international-federation-of-agricultural-journalists\/\" target=\"_blank\" rel=\"noopener\">International Federation of Agricultural Journalists<\/a>, the European Network of Agricultural Journalists (<a href=\"https:\/\/agromavens.com\/index.php\/international-federation-of-agricultural-journalists\/\">see here)<\/a> and, closer to home, the <a href=\"https:\/\/www.gaj.org.uk\">British Guild of Agricultural Journalists.<\/a><\/li>\n<li>trade delegations<\/li>\n<li>conferences and events<\/li>\n<\/ul>\n<blockquote><p><span style=\"color: #0057b8;\">We&#8217;re always on a quest for knowledge.<\/span><\/p><\/blockquote>\n<p>Below, you&#8217;ll find reports from some of our previous visits. There&#8217;s also a provisional timetable for our upcoming trips; <a href=\"https:\/\/agromavens.com\/index.php\/agricultural-pr-contact-details\/\">do send us an email<\/a> if you&#8217;d like to arrange a meeting with us while we&#8217;re in-country or at an event.[\/vc_column_text][vc_separator][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2>Forthcoming events for our agricultural knowledge&#8230;<\/h2>\n<p>You&#8217;ll find Agro Mavens at events around the world throughout the year. They&#8217;re always a good place to meet to talk about what we can do for you. Sometimes we&#8217;re speaking there; sometimes we&#8217;re representing clients; sometimes we&#8217;re there to network and explore new avenues.<\/p>\n<p>Of course, there&#8217;s always Zoom or Teams, too: if you&#8217;d like to discuss your communications needs, let&#8217;s set up a call.<\/p>\n<p><strong>2025<\/strong><\/p>\n<p><a href=\"https:\/\/www.lammashow.com\/\" target=\"_blank\" rel=\"noopener\"><strong>LAMMA, Birmingham, UK<\/strong><\/a><br \/>\n15-16 January, 2025<\/p>\n<p><strong><a href=\"https:\/\/congress.worldseed.org\/\" target=\"_blank\" rel=\"noopener\">World Seed Congress, Istanbul, T\u00fcrkiye<\/a><\/strong><br \/>\n19-21 May, 2025<\/p>\n<p><strong><a href=\"https:\/\/www.cerealsevent.co.uk\/\" target=\"_blank\" rel=\"noopener\">Cereals Event, Heath Farm, Leadenham, UK<\/a><\/strong><br \/>\n11-12 June, 2025<\/p>\n<p><a href=\"https:\/\/groundswellag.com\/\" target=\"_blank\" rel=\"noopener\"><b>Groundswell, UK<\/b><\/a><br \/>\n2-3 July, 2025<\/p>\n<p><a href=\"https:\/\/worldagritechinnovation.com\/\" target=\"_blank\" rel=\"noopener\"><strong>World Agri-Tech Innovation Summit, London, UK<\/strong><\/a><br \/>\n22-23 September, 2025<\/p>\n<p><strong><a href=\"https:\/\/ifaj2025.meshascience.org\/\" target=\"_blank\" rel=\"noopener\">IFAJ Annual Congress, Kenya<\/a><\/strong><br \/>\n14-18 October, 2025<\/p>\n<p><strong><a href=\"https:\/\/www.growtech.com.tr\/en\/home.html\" target=\"_blank\" rel=\"noopener\">Growtech, Antalya, T\u00fcrkiye<\/a><\/strong><br \/>\n19-21 November, 2025<\/p>\n<p>Events attended in recent years include:<\/p>\n<p><strong>AgriBex, Brussels<br \/>\nAgritechnica Asia, Bangkok, Thailand<br \/>\n<\/strong><strong>Agritechnica, Hanover, Germany<br \/>\n<\/strong><strong>Agromek, Herning, Denmark<br \/>\nAlltech ONE, Kentucky, USA<br \/>\nBiostimulants World Congress, Milan, Italy<br \/>\n<\/strong><strong>Cereals, UK<br \/>\nCropTec, Peterborough, UK<br \/>\nEIMA International, Bologna, Italy<br \/>\nFT Global Food Systems, London, UK<br \/>\nFuture Farm Technology Expo, Birmingham, UK<br \/>\nGFIA, Abu Dhabi, UAE<br \/>\nGFIA, Utrecht, NL<br \/>\n<\/strong><strong>Growmach, Antalya, Turkey<br \/>\n<\/strong><strong>Growtech International, Antalya, Turkey<br \/>\n<\/strong><strong>IFAJ Annual Congress<br \/>\n<\/strong><strong>LAMMA, Birmingham, UK<br \/>\n<\/strong><strong>Salon International de l&#8217;Agriculture, Paris, France<br \/>\nSPACE, Rennes, France<br \/>\nWorld Ag Expo, Tulare CA, USA<\/strong><\/p>\n<p>and more&#8230;[\/vc_column_text][vc_masonry_grid post_type=&#8221;post&#8221; max_items=&#8221;10&#8243; grid_id=&#8221;vc_gid:1761927300360-2436e38a-f2a3-7&#8243; taxonomies=&#8221;19&#8243;][vc_separator][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_column_text css=&#8221;&#8221;] International agricultural knowledge: satisfying the maven&#8217;s quest We&#8217;re mavens. We&#8217;re curious. Our international agricultural knowledge stems from curiosity. Curious about agriculture, curious about research, curious about agricultural communications &#8230; <\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-516","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>International agricultural knowledge for agricultural communications<\/title>\n<meta name=\"description\" content=\"Agro Mavens&#039; international agricultural knowledge - discovery and understanding - underpins all our agricultural communications work.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/agromavens.com\/index.php\/international-agricultural-knowledge\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"International agricultural knowledge for agricultural communications\" \/>\n<meta property=\"og:description\" content=\"Agro Mavens&#039; international agricultural knowledge - discovery and understanding - underpins all our agricultural communications work.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/agromavens.com\/index.php\/international-agricultural-knowledge\/\" \/>\n<meta property=\"og:site_name\" content=\"Agro Mavens. 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