Holding degrees from the University of Reading and the Royal Agricultural University, Adrian has consolidated his knowledge of foreign agricultural markets, systems and practices, with visits to nearly 40 countries across six continents. He maintains an enviable international network, comprising journalists, experts and influencers. The network facilitates effective and prompt access to research, market intelligence, or media access on every continent, including those with the world’s agricultural powerhouse economies.
Launching Agro Mavens in 2016 allowed Adrian to provide international clients with a valuable, bespoke, one-to-one service that includes strategic marketing consultancy, full-service marketing, market intelligence, writing and production services, for agricultural markets in any country in the world.
His agricultural knowledge is also valued by film and television production companies seeking historical or technical accuracy. Recent advisories included the BBC’s adaptation of Cider with Rosie, and the Stephen Poliakoff drama Close to the Enemy.
A past chairman of the British Guild of Agricultural Journalists (BGAJ), Adrian is one of the founding members of the European Network of Agricultural Journalists and holds a board position with the International Federation of Agricultural Journalists (IFAJ). He is a BGAJ Fellow and was awarded an IFAJ Gold Medal in 2014.